Wilmington, North Carolina
Branding CBS 10 WILM (general)
WRAL News(newscasts)
Slogan Wilmington's Weather Station
Channels Analog: Time Warner cable 12 & Charter cable 16

Digital: 40 (UHF) & Time Warner cable 914

Subchannels 10.1 CBS
Owner Capitol Broadcasting Company
Licensee WILM, Inc.
First air date 1989
Call letters' meaning WILMington
Sister stations(s) WRAL-TV
Former callsigns W10BZ (1989-1995)
WSSN-LP (1995-2000)
WILM-LP (2000-2008)
Former channel number(s) 10 (analog, 1989-2008)
Former Affiliations Independent (1989-1995)
UPN (1995-2006, secondary from 2000)
Transmitter Power 15 kW
Height 258 m
Facility ID 167819
Website CBS 10 WILM's Website

WILM-LD (LD standing for LP DT) is the CBS-affiliated TV station for Wilmington, North Carolina. The station broadcasts a DT signal on UHF ch. 40.

WILM is 1 of 5 Wilmington commercial TV stations that agreed to end analog transmissions early & became DT-only on September 8 2008, a move intended to make Wilmington the 1st all-DT TV market in the US.

It's transmitter is located in Delco. Owned by the Capitol Broadcasting Company, WILM is a sister station to WRAL-TV in Raleigh. WILM has studios on Wrightsville Avenue in the Forest Hills section of Wilmington. Syndicated programming on WILM inclides: Extra, Access Hollywood & The Andy Griffith Show.


The channel began in 1989 as analog LP station W10BZ. The station broadcasted a signal on VHF ch. 10 from a transmitter located in the Forest Hills section of Wilmington. It changing it's callsign to WSSN-LP in 1995. It eventually became a UPN affiliate. In 1999, Capitol Broadcasting Company of Raleigh acquired the station. On March 23 2000, the station became a CBS affiliate filling a void created when the previous CBS affiliate WJKA-TV changed it's calls to WSFX-TV & dropped the network to become a FOX affiliate. WSSN changed it's call sign to WILM on that date as well. Before WILM gained the CBS affiliation, programming from that network was seen in Wilmington on WNCT-TV (from Greenville), WBTW-TV (from Florence, South Carolina) & WRAL (from Raleigh).

WILM retained a secondary affiliation with UPN until that network stopped operations in September of 2006. Interestingly enough, CBS & UPN had the same parent company, CBS Corporation. After UPN & The WB merged to form The CW, WILM finally became a full-time CBS station due to cable-only WB 100+ affiliate "WBW" becoming part of The CW+. News Corporation's My Network TV launched on a new station in Wilmington, WMYW-LP. The station's LP DT signal, WILM-LD, began broadcasting on UHF ch. 40 in August of 2008, increasing the station's effective radiated power from it's former 75 watts (analog VHF) to 15 thousand watts (DT UHF), the highest power available for US LP DTV. On September 8, WILM shut down it's analog signal along with 4 other Wilmington TV stations as part of a voluntary early DT transition. The decision to shut off analog transmission @ any time is voluntary for WILM as FCC regulations currently exempt LP TV stations from the 2009 analog shutdown.


Unlike most Big 3-affiliated stations, WILM does not produce it's own newscasts. Instead, it simulcasts WRAL's newscasts (except during the week @ Noon, 5 & 5:30) with local weather inserts. In addition, starting on March 10 2008, WILM began airing a weeknight 7 PM newscast produced by ABC affiliate WWAY.

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