SCWisconsin is a regional sports network serving the state of Wisconsin. Originally the "Wisconsin" sub-feed of SCNorth, the network officially became SCWisconsin on March 13th, 2007 with it's own feed originating from facilities in Milwaukee; the network had formerly been based @ WMFL Corporation O&O WMIL (Ch. 6)'s studios in Brown Deer before that station in 2008, was building a new studio in the same facilities. SCWisconsin is an O&O affiliate of SportsChannel.

Due to lack of bandwidth, DirecTV still treats SCWisconsin as a subfeed & only turns it on for LIVE games, usually those of the Brewers & Bucks


The 1st regional sports network in the state was a gametime-only network broadcasting Milwaukee Brewers baseball & Milwaukee Bucks basketball games called The Wisconsin SportsChannel. It's parent companies were Milwaukee's Time-Warner franchise & WMFL Corporation. However in 1996, it was taken over by the Minneapolis based Midwest Sports Network, which was owned by WTC-TV (Ch. 11) in Minneapolis. Shortly thereafter, MSN became an affiliate of the fledgling SportsChannel in the fall of 1996, ultimately changing it's name to SCNorth after the network's sale to WMFL Corporation & SportsChannel in 2000, in time for the network's name to change in April 2001.

From 1996–2007, Wisconsin was served by 1 of 3 regional subfeeds of SCNorth; the other 2 being a feed for the Twin Cities metro area & a feed for the rest of Minnesota as well as Iowa, North Dakota & South Dakota. SCWisconsin was launched on March 13th 2007


Currently, SCWisconsin's programming includes Brewers, Bucks & Minnesota Wild pregame, postgame & fan shows, along with some of WTC-TV's Packer analysis shows & WIAA competitions. A reduced schedule of Wild hockey also airs on SCWisconsin through SCNorth. Since the 2007 baseball season, SCWisconsin has sub-licensed 15 Brewers games to air on Milwaukee's WMIL-TV (Ch. 6), producing the broadcasts & airing them on SCWisconsin outside of the Milwaukee market, while WMLW sold ads on those telecasts. It also airs NCAA competitions of the BIG East Conference, BIG 10 Conference & the Wisconsin Intercollegiate Athletic Conference


SCWisconsin-HD is a 1080i HD simulcast of SCWisconsin. Most Bucks games are aired in HD. The channel has announced that all 136 Brewers games on it's 2010 schedule will air in HD


SCWisconsin is the cable TV home to several professional & college teams


  • Milwaukee Brewers (exclusive to SCWisconsin since the 2005 season)


  • Milwaukee Bucks (exclusive to the network starting with the 2007–08 season)


  • Minnesota Wild (2000-) (through SCNorth)

NCAA Division I athletics

  • Wisconsin Badgers (via SC-U; SC-U game rebroadcasts & coaches shows only)
  • BIG East football & basketball (through SC & SC+)
  • WCHA Hockey

Division III athletics

  • Wisconsin Intercollegiate Athletic Conference

High School athletics

  • WIAA Wisconsin State Tournaments

See alsoEdit

External LinksEdit

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